Every business owner wants their website rank high on the Google search results. How can you make a SEO-friendly new website?
You have to make sure your website is SEO-friendly than when you’re building it. SEO drives traffic, promotes your brand, engages with customers, and directly relates to user experience. So after creating a well-designed appealing website it is time to focus on SEO aspect of the website.
SEO for a New Website: Essential Tips
It is critical that you do a few things before launching of a new website. Here are all the steps you should take:
- Choose a Concise and Effective Domain Name: Choose a branded domain that is short and memorable.
- Choose Your CMS Carefully: Make sure it gives you enough autonomy to edit all factors necessary to enhance your SEO.
- Focus on Mobile-Friendliness: The most important for a great website design is making sure that the site is mobile-friendly. Google rewards websites that offer a great mobile experience.
- Research for the Right Keywords: It is important to do some keyword research to find out the words your audience are searching for in relation to your products or services. Pinpoint the most relevant words and phrases for your site so that the potential customers who will enter that on search engines will find your webpages.
- Pay Attention to Your Site’s Accessibility: Make sure that your website is accessible to everyone, even with those with disabilities. Use alt text for images, have clearly marked H1 and H2 tags, and have descriptive internal links.
- Optimize the Metadata on Every Page of Your Site: Meta data is important when search engines classify your site’s pages. Using meta tags like Title tag, Meta description and Alt tag is a great way to optimize your site.
- Ensure You’re Creating Quality Content: Website should meet the quality criteria described on Google’s Search Quality Evaluator Guidelines. Create content that must be in-depth and thorough and provide more insight, information and value about your website.
- Create an Effective Off-page SEO Strategy: Establishing a social media presence that links to your site and claiming your company profile on third-party sites are a few basic off-page SEO strategies that will driving traffic to your site.
- Analytics & Tracking: You need to install a marketing reporting software that will track your site’s SEO performance. This way you can analyze which activities and campaigns are performing well and which are not.
Conclusion: SEO for a New Website
SEO is always changing. SEO takes just a little time and effort. Since SEO is a long-term investment, you need to build your new website with SEO in mind. It’s important to get your site noticed quickly, and to start bringing in traffic as fast as possible.