Online surveys: A great way to get Customer Feedback!!

Once your business/ brand is out there in the market, it is important to know what your customers, clients, or employees think of you and your products or services…

Surveys, conducted across all forms of businesses in the world to gather this type of feedback whether its a traditional one or online survey.

What Is an Online Survey?

An online survey is a structured questionnaire that your target audience completes over the internet generally through a filling out a form which helps you to gather information about them. Online surveys are a great way to reach and engage with your target audience and increase their response rates.

Advantages of Online Survey

A survey can get you an answer. Rather than surveys conducted in-person or via telephone, online surveys offer many advantages:

• Increased Response Rate
• Low Cost
• Real-time Access
• Easy to use for participants
• More honest
• Convenient

Best Free Online Survey Tools

There are several survey tools in the market that help you to gather valuable customer feedback, collect qualitative and quantitative data.

1. SurveySparrow: Best for Embedding

Number of Survey/Form Questions: 10; Number of Responses Allowed: 100/month

Features: Free online surveys, White label surveys, Customizable surveys, NPS benchmark, Performance appraisals, Chatbot for Websites etc.

2. SurveyMonkey: Best for Simple Surveys

Number of Survey/Form Questions: 10; Number of Responses Allowed: 40

Features: Easy To Create Surveys, Survey Sharing and Collection, Data Analysis and Reporting, Third Party Integrations etc.

3. Lucky Orange: Best for Segmentation

Number of Survey/Form Questions: Unlimited; Number of Responses Allowed: 1000

Features: Segmentation and triggering capabilities, unlimited surveys and custom triggers etc.

4. Qualtrics: Best for Analytics

  Number of Survey/Form Questions: 30/Survey; Number of Responses Allowed: 500/Survey

Features: Collaboration and Teamwork, Website Intercepts, In-App Embed, TextIQ etc.

5. Google Forms: Best for Accessibility

Number of Survey/Form Questions: Unlimited; Number of Responses Allowed: Unlimited

Features: Integration with Google Workspace, Easy-to-Use Interface, Versatile Question Types, Collaboration with Add-ons, Quiz Maker etc.

What is the use of online surveys?

Online survey tools help in assessing customer satisfaction, gather feedback, and even measure employee satisfaction. Online survey tools is an easier way to handle tedious surveying tasks whether it is a survey about ranking or open-ended questions or multiple-choice questions.

Each is uniquely suited for different types of businesses and needs. Test them out to determine the best survey tool for you.